jenny craig ads

Check out the new commercial for jenny craig, with kirstie alley. I am going to rant here a bit about it! It totally drives me crazy...when I first saw it, the bikini woman just seemed odd...I couldn't figure out why. So, I went to the site and watched it a few more times. Now I know what bugs me. Either the bikini woman is the stiffest, most awful actress I've ever seen, or they've done some computer morphing. Her head looks too small for her body, for one thing, and the outside shape of her head doesn't move at all, while her facial features do (at least her mouth does...her eyes and eyebrows don't). I have a huge problem looking at her, because it is just so odd. Which leads me to wonder how I'm supposed to believe what they say in the ad, when I'm not even sure how authentic the image is. If they have done morphing, or some kind of adjustment, then how am I supposed to trust what else I see? I know that magazines regularly do touch-ups, as does most media, but this is so obvious and so strange, that it damages any credibility jenny craig might have had with me. I just don't get what the purpose of any computer adjustment would be for this commercial. Either make it so obvious that it becomes ludicrous (which it is to me already) and then I'm in on the joke, or make it seamless so that I don't realize it's happened at all. As a computer designer, I am well aware of how to use certain programs to enhance an image: but I wouldn't do it without a purpose. This just seems ridiculous, somehow. And as long as Jenny Craig is trying to convince me that their program will improve my image, they won't be successful using bad computer morphing or stiff actresses without a sense of humour. This commercial causes me to doubt the truth of what I'm seeing, which for a diet company is probably contradictory to what they want me to think!